Hi There, I’m Jay!

With nearly a decade of experience at Swiss Radio and Television, I’ve had the privilege of working alongside journalists, moderators, and key figures across Switzerland.

I was responsible for leading a team of 15 highly skilled individuals, where I honed my leadership and strategic thinking through countless business and leadership seminars.
My work extended from audio engineering, TV, financials and leadership, to collaborating with the social media department and optimizing brand and company strategies.

What I found after all these years, is, that using my knowledge in all those fields to help others, is what brings me the most joy.
And since I’m a huge content and business nerd, well… a huge nerd in general. I decided to go the content creation route and try building a community where I can help others on their way.

My mission is to help you elevate your brand, refine your content strategy, and unlock your full potential in the digital world.
In addition to that, I am actively developing a comprehensive Content Creator Handbook that will guide creators through every step of the process—from building their digital persona to mastering the tools and strategies needed for long-term success.

Let’s bring your creative vision to life and achieve your goals together.

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